Winning Over Gatekeepers and Blockers
In every sales process, you’ll encounter Gatekeepers and Blockers—individuals who, intentionally or not, slow your progress. Understanding…
Selling to Technical Buyers with AI
Technical Buyers are the gatekeepers of feasibility. They evaluate whether your solution fits within the technical, operational, and…
How to Use AI Prompts to Engage a VP at a Large Systems Integrator
Vice Presidents at major systems integrators like Lockheed Martin or Raytheon are responsible for driving large-scale initiatives, managing…
Understanding and Engaging Economic Buyers with AI Prompts
Economic Buyers hold the purse strings. These are the decision-makers focused on the financial impact of a purchase. They care about ROI, cost…
How to Apologize to a Customer When Things Go Wrong (with the Help of AI)
No business is immune to mistakes. Whether it’s a delayed delivery, a service disruption, or a miscommunication, how you handle the situation…
AI Prompts for Crafting a Killer Sales Pitch
A great sales pitch isn’t just about delivering a message—it’s about connecting with your audience, solving their problems, and showing them…
Finding, Developing, and Maximizing Relationships with Champions and Coaches
In the Miller-Heiman framework, Champions and Coaches are your allies within the customer organization. They’re the ones who believe in your…
Selling to Technical Program Managers: Navigating the Bridge Between Strategy and Execution
Technical Program Managers (TPMs) are the critical link between technology strategy and project execution. They manage the technical aspects…
How to Use AI Prompts to Engage SES, General, and Flag Officers
Senior Executive Service (SES), General, and Flag Officers are leaders responsible for setting the strategic direction of their organizations.…
Cross-Cultural Sales Mastery: AI Prompts for Global Negotiations
Selling across cultures requires more than understanding products and pricing—it demands sensitivity to cultural norms, communication styles,…