One thought on “What do I mean by a balancing act?

  1. Arti says:

    What I mean is that
    you can’t pick to either focus or ignore keywords when writing content. Don’t bite off more than you can chew. This depends on how many pages you have on your website, as each
    page should have a focus keyword and then natural use of related keywords and
    phrases. Start with
    5 – 10 keywords and then add more to your basket as time goes on. Also, because Search engine optimization is always changing with search engines continuously updating algorithms, marketers need to change how they are using keywords. In 2021, keywords are still important and useful in Search engine optimization, but they aren’t the most important factor. This is because Search engine optimization is far more complex than putting keywords on a page. So should we just
    ignore keywords altogether then and just focus on the quality of the content we
    are writing? Don’t over optimise.

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